Word: jinglees
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In rings like tin, like the jingle of pennies
Author E.L. Doctorow's Ragtime (1975) Author E.L. Doctorow's Ragtime (1975) was one of the cultural happenings of the past decade. The novel received largely rhapsodic reviews; its fictional use of such historical figures as Henry Ford and J.P. Morgan prompted reams of analysis. Commercial success accompanied...
The taping session went into extra innings, but Mickey Mantle and Willie Mays still couldn't get to first base. Not as singers, not as sit-down comics, and certainly not as models. Looking quaint in dainty bonnets for a margarine commercial, the two ex-sluggers made like they...
Arlen focuses mainly on the making of a single commercial, American Telephone & Telegraph's effort to encourage more long-distance calling or, as their infectious jingle suggests, "Reach out, reach out and touch someone." Says the vice president in charge of the "creative group" that devised the ad: "From...
"We do it all for you," sings McDonald's cheery jingle every day on television and radio. But lately the company has discovered that it is doing more than it chooses for some people it would rather ignore: coke users. And not the ones who drink out of bottles...