Word: jock
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...game at hand and the importance of his role in the event. “Connect Four is, if nothing else, a game fueled by pure adrenaline,” said Bell, who is a former Crimson sports executive. Describing his objective as “playing the pumpingest jock jams I can possibly fill this room with,” Bell put together a playlist that kept the tension in the room at a fever pitch. “Anything to pump that adrenaline.” Eventually the tournament whittled its way down to the final three. Falling...
...biggest deal ever for a skier, with equipment maker Atomic. He also endorses Barilla pasta, among other products, the income from which provided enough money for him to buy a 600-acre farm in New Hampshire. To the Swoosh folks, who love edgy marketing and freethinking athletes, a jock with a party rep doesn't amount to a problem. In December, Nike launched a website for Miller carrying the tagline "Join Bode" that features the skier offering his philosophy on everything from mental training to retirement...
...know Arthur Conan Doyle: pillar of society, cricket jock and wildly successful author of the Sherlock Holmes mysteries, whose life of late-Victorian virtue goes all squiffy when he accidentally acquires a passion for a woman not his wife. Doyle also acquires a late-life project in the form of George Edalji, a half-Indian lawyer who was wrongfully convicted and imprisoned. Barnes, a top-shelf British novelist whose work doesn't always cross the Atlantic well, has created a slow-burning, enlargingly human tale of reasonable men whose expectations about the world are first deeply disappointed and then strangely...
...give rising sophomores greater say in choosing their social communities. At one point in the not-so-distant past “What House are you in?” wasn’t a vapid question. Adams was artsy. Eliot was snooty. Lowell was brainy. Mather was jock-y. Sure, there are potential problems with racial self-segregation and intra-house homogeneity, but flattening these wrinkles with the iron of randomization was a quick and ultimately careless fix, one that has resulted largely in the social sterilization of Harvard. Unfortunately, in an attempt to pick up the social slack...
...Beck didn’t mind. He gave the third part of the call-and-response section, anyway: “Going on, feeling strong!” Ten years ago, those words had an ironic tone, poking fun at jock jams and new age self-help tapes. But now, oddly enough, they rang true. And that was beautiful...