Word: joey
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...Little Joey and the Flips...
Pick a Witness. Go on television. Do not choose an educational channel or anything like that. Go for the big Nielsen. A late-night talk show with some sympathetic comedian like Joey Bishop or Johnny Carson is the best. If possible, get on two rival shows, one the day after the other. Spell out why your client was railroaded while the host nods in friendly agreement. This will give viewers the idea that what you are saying must be right...
Meanwhile, ABC signed Nightclub Comic Joey Bishop as host of a copycat show opposite Tonight, but Bishop is being clobbered in the ratings by nearly 3 to 1. The even newer syndicated Las Vegas Show with Bill Dana scarcely excites a quaver on the Nielsen meters. Westinghouse Broadcasting Co. has two talk-variety entries-Mike Douglas in 142 cities, Merv Griffin in 90. But Carson is considered so formidable that Griffin opposes him head-on in only one market, New York City, while Douglas is programmed nowhere after...
...open season on NBC's Tonight show continued, but Johnny Carson was not perceptibly pinked. ABC had already taken a pot shot with Joey Bishop (TIME, April 28). And last week, a new ad hoc hookup, the United Network, took aim with a cap pistol called the Las Vegas Show...
Apart from good lawyers and proven box-office appeal, Carson had some borrowed leverage working for him-the threat of new competition from the ABC network. Theoretically, ABC's Joey Bishop Show, which started last week opposite Tonight, was bound to chip away at Carson's audience. After a week's run, it looks as if neither NBC nor Carson has anything serious to worry about...