Word: johnses
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A source of glee to the tabloids but a source of resigned annoyance to dignified Johns-Manville Corp. was the announcement fortnight ago by Thomas Franklyn ("Tommy") Manville Jr. that he had just picked his fifth wife-blonde Show Girl Yvonne Arden. Although for years Playboy Tommy has had no...
A less publicized public relations problem which Johns-Manville has solved is the fact that it is a "Morgan Company." Twelve years ago when the Manvilles sold control to J. P. Morgan, J-M's employes felt they had been sold down the river. Today, not only have the...
In fact, Johns-Manville was the outstanding public relations success of 1938. And the man chiefly responsible is its 45-year-old president, big, handsome Lewis Herold Brown. Last week, at a luncheon celebrating his tenth year as president, the J-M Officers Board (a management group as opposed to...
Priests. When Lewis Brown went to work for Johns-Manville in 1927, business executives generally considered that they had only one duty-to provide their stockholders with bigger profits. Except for that, the way they ran their businesses was no one's business but their own.
Business's new concept of public relations as exemplified by Johns-Manville is an operating philosophy rather than a promotional stunt, actually changing business management instead of just lifting its face. Its basis is the discovery that good public relations begin at home, that Business can "sell itself" permanently...