Word: jolt
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Dates: during 1960-1969
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...closely as his uniform for flaws. He must speak in a neutral, colorless voice that nonetheless conveys enthusiasm. He must not stumble in his grammar or pronunciation; ambitious junior officers understandably devote many idle hours to perfecting their delivery. A briefing may begin with a comment intended to jolt the audience into paying attention, or at least staying awake. It might, for example, start with the statement: "We have won the war in Viet Nam." Or, depending on the audience and the need for additions to the military budget: "We are losing the war in Viet Nam." If the briefer...
...strikes, the bitter debates and the political battles that gripped France last week could not alone explain the nation's unusually somber mood. When Georges Pompidou succeeded Charles de Gaulle three months ago, his countrymen were ready for a good long vacation. Except for the jolt of the franc's devaluation, they got it. But as the schools reopened, as the Chamber of Deputies resumed business in earnest, as "the season" in Paris began, 50 million Frenchmen were suddenly confronted with the sad fact that, from now on, their country is likely to play in the world...
...times the daily medical dosage usually prescribed for dieters. In rare cases?particularly when Methedrine is used?the jolt can raise blood pressure enough to cause immediate death; chronic use can lead to a psychosis that many doctors feel is more similar to schizophrenia than any of the psychotic symptoms brought on by other dangerous drugs. While a person is "up" on speed, his body runs down, making him easy prey to disease. Although amphetamines generally are not considered physically addictive, when a user comes down ("crashes") he is so tired and depressed that he is tempted to start again...
...felt that the painful jolt of the occupation might have the power to open people's lives, I could have stayed. But the enjoyment of the jolt itself, the aesthetic pleasure of rebellion, is a horrifying thought. For it is unanswerable; there is no return. The Faculty can rap on love and the Corporation can let the poor clip its coupons, all to no avail. Grant what concession you will, unless you turn American society upside-down and free the consciousness from the tyranny of the corporate state-and maybe even after all that-there is no answer...
Unhappy Broadcasters. Cullman's capitulation caught broadcasters by surprise. They had proposed to phase out cigarette ads over a three-year period beginning in January 1970. Such ads mean some $225 million a year to media broadcasters, and they had hoped that their schedule would ease the economic jolt. When the tobaccomen made their proposal, they asked for protection against antitrust action. They were concerned that broadcasters might sue for treble damages on grounds that the cigarette companies acted in collusion. The possibility may not be so remote. The National Association of Broadcasters is determined to fight any antitrust...