Word: jordynn
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...create a sense of community. "People don't use Craftster to sell things. They use it to share ideas and techniques," she says. One of the most popular threads on the site is a how-to-sew-a-handbag tutorial uploaded last fall by a Craftster member named Jordynn (Jordy) Lucier. Since then, hundreds of people have made the Jordy bag, no two exactly alike. That's the beauty, according to Kramer: "By using their own fabrics and appliqués, people made individual versions that expressed their ingenuity." Call it open-source crafting. "People even posted suggestions...
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