Word: journalism
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Dates: during 1950-1959
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Picasso tried his hand at a likeness from memory. Spread over three columns, the result (see cut) appeared in the Stalin memorial issue of Les Lettres Françaises, Communist art and literary journal. Gibed the London Daily Mail: "Note the large, melting eyes, the tresses apparently done up in a hair net, and the coyly concealed Mona Lisa smile; it could be the portrait of a woman with a mustache." Two days later, the party Secretariat announced that it "categorically disapproved ... of the portrait," added: "Without doubting the sentiments of the great artist Picasso, whose attachment to the cause...
...making trade-magazine publishing honest. Trade papers were paste-ups from advertisers' handouts when James H. McGraw, an ex-schoolteacher and part-time magazine salesman, started out in 1884. As payment for $1,500 in subscription commissions, he got an interest in a monthly called Street Railway Journal, insisted from the start that trade magazines "have an educational mission . . ." But when he tried to educate his partners (e.g., the magazine must concentrate on the new electric trolleys), they argued that trolley owners would never give up horses and lose their profitable sideline selling manure...
McGraw, disgusted that his partners "couldn't see over a pile of manure," split with them and took the streetcar magazine with him. Later, he met John Hill, onetime locomotive engineer who owned five trade papers (American Machinist, Power, Engineering News, Coal Age, Engineering and Mining Journal). Both McGraw and Hill had also started publishing books; in 1909 they formed a joint book-publishing firm. Eight years later, after Hill died, his estate sold out his magazines and book interests to McGraw...
...First three after deducting commissions: TIME Inc., whose gross in 1952 was $156 million; Curtis Publishing Co. (Satevepost, Holiday, Ladies' Home Journal, Country Gentleman), an estimated $140 million; Crowell-Collier Publishing Co. (Woman's Home Companion, American Magazine, Collier's), $68 million...
...Which now claims to be second only to Doubleday as biggest U.S. book publisher. It specializes in technical books but also puts out fiction, biography and nonfiction, including such bestsellers as A Man Called Peter, Peace of Soul, Boswell's London Journal, and A Lion in the Streets...