Word: judaic
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Dates: during 1960-1969
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...cliched phrase like "life began at 40" for Ray Miller is no indignity. For he insists that the best philosophy of public relations and of life can be summed up in a series of cliches, epithets, Judaic-Christian homilies and the cracker barrel logic he picked up as a farmer in his native California. "There is no substitute for simplicity," and "if you can learn to work with mules you can learn to work with men" he says with a perfectly straight face. This simple approach has become the nucleus of "his brand" of public relations...