Word: jumbos
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Dates: during 1960-1969
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...Javelin ads. Aimed at the burgeoning youth market, they tackle Ford's successful Mustang head-on with the pitch that the Javelin, while similarly priced (about $2,500), offers such values as contour bumpers, bigger engines and more leg room. To dramatize the car's jumbo gas tank (19 gallons v. the Mustang's 16), one television commercial shows a gang of toughs-"Hey hood, look at the hood!" their leader shouts-siphoning petrol from a parked Javelin. A magazine ad goes even further in highlighting the Javelin's supposed advantages by picturing it side...
...nation's airports approach what authorities call "complete saturation" in the surge of travelers to take their trips by air. Statistics suggest the future nightmare. Some 114 million people rode the 2,100 U.S. airliners that plied American skies in 1966. By 1977, when the 490-seat jumbo jets will be in full service, the number of passengers is expected to rise to 350 million...
...what Harvard Student's stroll to the post office, is complete without pause at that 1967 Xanadu, the Brattle theatre. A grenadine and soda at the Blue Parrot, a bourbon and branch water at the Casa-blanca, and then a Singapore Sling at the Grand Turk. A Union Jack jumbo necktie at Truc and then, sniffing the honey scent of the beeswax candles on the way upstairs, one sits down, coked to the gills but dressed to the teeth, at a Bogie flick to experience the greatest pleasure in the dome: hissing Sidney Greenstreet. That's life...
Already 200,000-ton tankers ply the seas; 300,000-ton vessels are on order, and the advent of 500,000-ton jumbo tankers is fast approaching. Even under normal circumstances, such ships slowly foul the sea with oily tank washings, bilge and ballast water...
...commercial aviation experts had spent a decade vainly trying to develop a highly reliable midair collision-avoidance system (CAS). The number of "near misses" by U.S. aircraft had risen to more than 400 a year; the air traffic problem would soon be compounded by the arrival of jumbo jets and the SST. Alarmed, the Air Transport Association in January started an urgent program joining six avionics manufacturers* in the search for a solution. Last week the ATA triumphantly anounced the payoff; the blueprint for a CAS that could make the skies as safe as a sailing pond...