Word: junks
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...what really outraged me was what replaced it: the Home Shopping Club. Until this year, you had to go to New York to hear loudmouthed salesmen trying to hawk junk you didn't really need. Now you can subject yourself to the torture of a Crazy Eddie commercial any time of the day or night, in the comfort of a Harvard dorm room...
...social and economic force. Particularly at a time when so many U.S. businesses are restructuring and getting back to basics, McDonald's as a corporation looks more and more like a case study in how to concentrate on providing one service exceedingly well. While McDonald's may still represent junk food and throwaway culture to some people, many others are making a more generous assessment of the hamburger giant's value. Even Soviet television, which in the past has portrayed the hamburger chain as a capitalist conspiracy to sell tasteless food, broadcast a report last November that lauded a McDonald...
...everyone, however, has been delighted with McDonald's hamburger imperialism. In the Brazilian city of Sao Paulo, where McDonald's has 16 outlets, hundreds of local restaurant owners and tavernkeepers marched through the streets last May to protest the incursion of American junk food, shouting, "Down with hamburgers!" and "Long live the corner bar!" Despite such friction, McDonald's plans to open 200 foreign outlets this year...
...booming. Thirty- one states, mostly in the heartland of the nation, are in recession. Mothers and fathers know that the industries in which they have worked all their lives will not provide middle-income jobs to their daughters and sons, who may of course make their fortunes as junk-bond traders or software geniuses, but are far more likely to find "hamburger jobs" and drop into the minimum-wage sector of an increasingly bottom-heavy economy...
Some stories voice new and realistic fears in coded form. A wild rumor that McDonald's was mixing earthworms into its hamburger meat spread across the U.S. as concern about junk food was rising. "The worm represented, on the one hand, the garbage food," says Kapferer, "and, on the other hand, the internal destruction that comes when you eat it. Far from being an aberration on the part of a bunch of crazies, this rumor was a cry of alarm...