Word: justness
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Dates: during 1940-1949
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Some products, of course, would always be best advertised by models. This fact is borne out by such stories as the rise of Manhattan's Rheingold beer. It climbed from eighth to first place in Eastern beer sales largely by the use of pretty Miss Rheingolds, about half of...
The Good Clothes Hanger. Working with a less accomplished model, the photographer might spend hours trying to prod and push her into the proper pose. But not with Lisa. With a dancer's discipline and grace, she responds instantly to the photographer's every direction, almost before it...
* This traditional model's badge was accidentally originated some 15 years ago by Model Agent John Robert Powers when he gave one of his models a hatbox he happened to have in his office (having just bought a new hat) so that she could carry sundry necessaries with her...
It was somewhat sobering to imagine that just about all of this message that might remain for the contemplation of future ages might be the image of a pretty girl blowing smoke rings through a seductive smile. But it would certainly give posterity a sight to see.
Greenfield went broke, but he seemed to get along just as well without money. He stayed on as chairman of his most potent company, Bankers Securities Corp., and came back fast. Through Securities Corp. he moved into control of City Stores, Loft Candy Corp., New York's Hearn Department...