Word: kaiser
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Dates: during 2000-2009
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...anything surprises me, it's that it took them so long.' KAISER KUO, a Beijing-based blogger, on the Chinese government's blocking access to websites like Twitter two days before the 20th anniversary of the bloody crackdown on demonstrators in Tiananmen Square...
These little suggestions worked. By the end of the 16-week study, which was conducted by Kaiser Permanente and NutritionQuest and funded in part by the Centers for Disease Control and Prevention, participants who received the physical-activity e-mails increased their exercise regimen by an hour a week more than the control group had. And participants who focused on a healthy diet reduced the saturated and trans fats they consumed by more than 1 g a day. Turns out the people who wanted to increase their fruit-and-vegetable intake were among the healthiest to start with, but even...
...These quick alerts remind your brain of the goals you've set for yourself," says Barbara Sternfeld, senior research scientist at Kaiser Permanente and the study's lead investigator. "So instead of standing around talking to a co-worker for 10 minutes, you may decide to take a lap around the parking lot and back...
...Kaiser's message to all of the groups is to resist the temptation to cut their programming and their profile. When times are bad, it's crucial to make yourself interesting and vital and to let everybody know you're there. "Organizations that are cutting performances and marketing are going to be the losers," he warns. He also cautions them against reaching for the most familiar programming--Beethoven's Fifth! The Nutcracker! Grease!--in the hope of drawing guaranteed crowds. "I talked to an opera company recently that has done some adventurous programming," he says. "But this season they were...
...shell-shocked organizations that went to Kaiser for advice was the Beck Center for the Arts, a theater and arts-education group near Cleveland. In January ticket sales and donor money "fell off a cliff," says Lucinda Einhouse, the Beck Center's president. In April she traveled to Washington to meet with Kaiser. She went home and instituted some, if not all, of his gospel. Marketing will be maintained. But the theater will mount fewer shows next year, and some will be chestnuts like Fiddler on the Roof and Peter...