Word: kaskel
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Dates: during 1960-1969
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Smart pawnbrokers spotted the trend a few years ago and set about changing their image. Manhattan's Kaskel's, which now calls itself a "loan broker," looks more like a high-fashion department store with its mink-draped mannequins and velvet-lined jewelry display cases. "We have customers who earn as much as $250,000 a year, and the majority earn more than $10,000," boasts Owner Richard Kaskel...
Golf is an elevating pursuit, and promoting a new golf course is almost as elevating. Last week in Miami, where a new $10 million country club is abuilding. Promoter Alfred L. Kaskel announced that he would hire girl caddies to help the golfers on their rounds. Kaskel, no doubt inspired by bright-eyed flacks, said that he got the idea from a French golf club in Nice where female caddies are employed. It is there, he noted, that the President's father. Joseph P. Kennedy, sometimes is accompanied by a pretty caddette named Mrs. Franchise Pellegrino Auterio...
...good for Nice, why not Miami? argues Kaskel. Female caddies "are more gentle, understanding and more efficient than male caddies, as well as more inspiring to a male golfer." Kaskel hopes to invite Caddette Auterio to Miami to teach his girls a thing...