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...question is whether it will feel right to the audience. "Shows are not hatched; they develop and evolve," says Jeffrey Katzenberg, co-founder of DreamWorks, the program's producer. "The fact that Ink wasn't there out of the box is not atypical." What is atypical is the spotlight the show is under--as one of CBS's most highly touted fall series and a high-profile vehicle for two very expensive stars. At least now the vehicle seems in shape for the long haul...

Author: /time Magazine | Title: TELEVISION: INK-A-DINK-A-REDO | 10/28/1996 | See Source »

...after the Sony meeting, Rifkin told associates that he had signed a new, long-term agreement with William Morris, and allies rallied behind him. "He was honest, honorable and forthcoming in a way in which nobody in Hollywood has the guts to be anymore," said DreamWorks partner Jeffrey Katzenberg. Stallone praised Rifkin, and a source close to Willis and Glover says they too will remain with him. Rifkin, known for psychospeak, was philosophical. "I feel as though I've journeyed to a place and I've come back stronger and wiser...

Author: /time Magazine | Title: WATER TORTURE | 9/23/1996 | See Source »

Others are following the same script. DreamWorks--the fledgling entertainment company founded by Steven Spielberg, music mogul David Geffen and former Disney studios chairman Jeffrey Katzenberg--originally planned to release three films in 1996 and five in 1997. But don't go running to the multiplex: DreamWorks has put only one film in production. "It's a very, very crowded marketplace, where films are going to be pushed out of theaters," Geffen says. "It's sane to make fewer films...

Author: /time Magazine | Title: HOLLYWOOD FADES TO RED | 8/5/1996 | See Source »

...Katzenberg was part of Team Disney when the studio began to ratchet up. At the time Disney did not own a network or any other pipeline into viewers' living rooms. The company calculated that it needed to become a dominant supplier of programming so that it wouldn't be squeezed out by rivals like Fox and Time Warner, which owned cable systems or other outlets for their own movies. Once Disney stepped on the gas, some of its rivals followed suit. Soon a glut of pictures was fighting for screen space. The result: opening-weekend carnage...

Author: /time Magazine | Title: HOLLYWOOD FADES TO RED | 8/5/1996 | See Source »

...Angeles and Las Vegas they flock to Country Star for barbecued twang and to Dive!--the submarine creation of Dreamworks' filmmakers Steven Spielberg and Jeffrey Katzenberg--for simulated undersea adventures. Dive! has also surfaced on the Barcelona waterfront. The Harley Davidson Cafe is hog heaven for the customer who climbs into the saddle of a Low Rider against a make-believe open road while a video camera records the moment of sublime fantasy. And if spooky things grab you, Jekyll and Hyde, a house of horrors, is the place to thrill...

Author: /time Magazine | Title: HUNGRY FOR THEME DINING | 7/22/1996 | See Source »

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