Word: keg
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Dates: during 1930-1939
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...frivolous young shade whose dour father orders him to haunt Glourie Castle in Scotland as penance for an act of characteristic levity committed during the 18th Century. Packed off to fight the English, young Glourie so far disgraces his station as to be killed while hiding behind a powder keg to avoid being thrashed by members of the rival clan of MacLaggan...
...wife who collects Westward Ho glass, three children. He gets along well with reporters, is never seen drinking anything stronger than Coca-Cola, although at college he belonged to Theta Nu Epsilon which was a highly secret order for the reason that it was dedicated to the consumption of keg beer, a practice then and now regarded in Kansas as wildest debauchery. The Governor has so far arranged it that no liquor bill has reached him from the Legislature, so that his alcoholic skirts are neutrally clean both in Kansas and the rest of the country. Nationally the Governor...
American Can appealed squarely to the draught-beer fanciers, called its product Keg-lined Cans. The lining, made of a secret formula, looked like lacquer. Since it bore no real resemblance to a keg, American limited itself to a careful claim that "people say" canned beer tastes better than bottled. It also dusted off the notion that light hurts bottled beer. Keg-lined Cans look like soup cans, have a special can-opener...
American Can has a contract with Pabst, Continental with Schlitz. American's Keg-lined Cans have been tried out experimentally for six months in Richmond, Va., where they upped sales of Kreuger's Beer. National Can Co. also tried out a can, had temporary trouble with the lining. Last week the lining was still the can-makers' greatest worry because improper sealing may cause it to peel off, harmlessly clouding the beer...
...Well do I remember the beer nights we used to have, better than any other of my college adventures. What jolly times we had--you know once a month all the fellows would chip in and we would buy a keg"--the Major chuckled to think of this old-time deviltry--"We used to raise the roof. Did you ever hear about Charley--S. M. Charley '07? One night we had to take the door to the Sanctum of its hinges and carry him home on it. Yes, indeed, those were the days...