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...particularly adept at what's known as search-engine optimization - making Google love you. How it's done is complicated and mostly secret, but one illuminating example came after the death of actor Heath Ledger. HuffPo fashioned its story so that anyone Googling a variation on the words "Keith Ledger" would see the HuffPo story at the top of the search results, thus snagging people who didn't know the actor's unusual name. The higher up a story appears in Google search results, the more page views - and ad money - it brings...

Author: /time Magazine | Title: Arianna Huffington: The Web's New Oracle | 3/19/2009 | See Source »

...nonprofit. Says Deneen: "It just seems, to some of us, at least, that ad-based journalism is sending journalism down the wrong road." Also trying to move into the space created by the demise of the P-I is SeattleCourant.com, launched by University of Washington journalism student Keith Vance. "My guiding principle is to do traditional print journalism that is simply published on a computer," he says. Vance believes mom-and-pop Web operations are the future of journalism. (Read "This Journalist Is Brought...

Author: /time Magazine | Title: After the P-I's Demise, Will Seattle News Live? | 3/17/2009 | See Source »

...down to his men. All were pleased about the way this particular significant action had played out. It was the first time that Kim's platoon had managed to chase down and apprehend an attacker in Ras al-Koor. "It was a joyful moment for us," said Sgt. Keith Ussery, 32, of Columbus, Missouri, "because we've been getting hit so much for the last few weeks. What we're worried about is, is justice gonna get served...

Author: /time Magazine | Title: In Ras al-Koor, the Iraqi Police Is More Feared than U.S. Soldiers | 3/15/2009 | See Source »

...four Harvard players in double figures—and a game-high six assists. Junior guard Jeremy Lin had a game-best 19 points, with 14 of those in the second half, passing the 1000-point mark for his career, while freshmen guard Oliver McNally and forward Keith Wright tallied 16 and 11 respectively.One of Housman’s hoops came at the end of the first half. With his team down one, he brought the ball up, drove the lane, and threw up a shot that rattled in at the buzzer, giving his guys a 33-32 lead...

Author: By Ted Kirby, CRIMSON STAFF WRITER | Title: Harvard Spoils Yale's Senior Night | 3/9/2009 | See Source »

...seniors end their Crimson careers with the full knowledge that the program is in good hands, as freshmen Oliver McNally and Keith Wright were major factors in sending off their graduating teammates with...

Author: By Dennis J. Zheng, CRIMSON STAFF WRITER | Title: NOTEBOOK: Seniors, Rookies Join Forces in Win | 3/9/2009 | See Source »

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