Word: keyee
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For Keye, Donna & Pearlstein, an ad agency that consists of three partners and one secretary operating out of a rundown Los Angeles hotel, nothing succeeds like public service. In 1968, the chiefs of the then fledgling agency produced, without fee, some highly effective regional ads for Richard Nixon's...
Peace Corps advertising is part of a public service program coordinated by the Advertising Council Inc., to which agencies volunteer their services and media donate space and time. It is usually left to the council to recruit agencies for accounts it considers "major." When Peace Corps officials, on their own...
At the direction of Peace Corps officials, Keye and his partners, Art Director Mario Donna and Media Specialist Len Pearlstein, are at work on a new campaign aimed less at college idealists and more at mature craftsmen. (The corps has no age limit.) "The need now is to attract middle...
Keye's team-mates will be Captain Dave Scott and Dave Gayer at forwards and Dave Peterson and Mike Donahue at guards. Donahue is the team's high
So Mr. Moto, a soft-spoken Japanese with poached-egg eyes and a thorough knowledge of jujitsu, solved some nasty criminal problems. A boxing glove soaked in poison, and a gun with a time device set up under the prize ring and pointed at Mr. Moto's seat all...