Word: kid
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...those SpongeBob Cheez-It crackers from your kid's hands, you're not alone. Public-health advocates say food advertising aimed at children has spun out of control--infiltrating schools, sports arenas, the Web and, of course, TV, where it has become ubiquitous, thanks to the explosion of 24/7 children's programming on cable and satellite. Killing the messenger won't cure the childhood-obesity epidemic, experts agree. But calls are rising for the Feds to crack down, as a growing body of research suggests that all this advertising is doing a terrific job of whetting kids' appetite for fatty...
Nobody wants his kid to be fat. Aside from the serious health issues, there's the gym-class issue, the last-one-picked-for-the-team issue, the clothes-shopping issue and, alas, the meanness issue. Being an overweight kid is often painful. Other kids can be cruel; even teachers can be biased. And, let's face it, a blubbery kid is a bad reflection on the parent. It suggests too much junk food in the pantry, too much time in front of the TV and other failures of parental oversight. For a parent who also carries too many pounds...
...easy for kids to become obsessed with the scale. Tanner suggests talking about nutrients instead of pounds. "Have a meeting to discuss the family's health without singling anyone out," she says. "One thing you don't want to say is, 'I've got one skinny kid and one overweight kid.'" Sometimes kids want to talk about a weight problem, but it's best to listen for their cues, says psychiatrist Denise Wilfley of Washington University in St. Louis, Mo. Books can also open up conversations. For ages 9 to 12, Dalton suggests Paula Danziger...
...kid sits playing a video game on his TV while a bouncing ball frantically tries to get his attention. It nudges him, gets in his face and finally knocks the power cord out of the outlet. At last the boy gets the message, stands up and takes the ball outside to play. The tag line: YOUR BALL NEEDS...
Olga Arias, 46, knows what it's like to be obese. "Ever since I was a kid, I was probably always chunky," she says. "Every year I would just gain weight." By the time the 5-ft. 5-in. San Francisco city worker was 34, she tipped the scales at 260 lbs. "I was self-conscious about everything--getting on a bus, sitting in an airplane seat," she recalls. "I would put off seeing doctors, I was so embarrassed...