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...busy week of hard, sweaty riding and roping, Bob Kleberg and his men round up as many as 1,400 calves, and mark another 3,500 steers, calves and cows for the dinner tables of the U.S. Already this year the King Ranch has sent 19,110 cattle to market, enough to supply half the people of the U.S. with a hamburger. This feat, worthy of Pecos Bill, is old stuff to Bob Kleberg...

Author: /time Magazine | Title: AGRICULTURE: Big as All Outdoors | 12/15/1947 | See Source »

Fabled Prices. Despite the size of the King Ranch and its meat production, the nation focused anxious eyes last week on Bob Kleberg and his fellow U.S. cattlemen. This year they will send to slaughter an estimated record 36 million head of cattle. This tremendous movement of cattle from the ranges and feed lots has tended recently to force down the sky-high prices of meat in spite of the voracious demand. But now that the seasonal period of plenty is about over, what is the outlook for prices and supply? It is dark-if present demand continues...

Author: /time Magazine | Title: AGRICULTURE: Big as All Outdoors | 12/15/1947 | See Source »

...wipe out the disease (TIME, Dec. 8). Now, because of the rebellion of Mexican campesinos, who could not understand why their cattle should be given up to slaughter, the killing has been stopped (except animals actually infected) in favor of quarantine and vaccination of all Mexican cattle. But Bob Kleberg storms that neither of these methods has ever proved effective unless accompanied by slaughter and burial...

Author: /time Magazine | Title: AGRICULTURE: Big as All Outdoors | 12/15/1947 | See Source »

Like a general pinpointing a breakthrough of the enemy on battle maps, Kleberg has traced the progress of the disease northward. At week's end, the epidemic was only 300 miles away from his southernmost fences. Cried Bob Kleberg: "This thing has to be stopped even if it is necessary to spend $1 billion in Mexico. I'm in favor of replacing every slaughtered work animal with a free mule or ox, and sending Mexicans the cattle to restock their ranges. It would be cheap at the price...

Author: /time Magazine | Title: AGRICULTURE: Big as All Outdoors | 12/15/1947 | See Source »

Wyoming Lace. If one man could be the final expert on cattle raising, Bob Kleberg, at 51, would probably be it. He has a restless, all-consuming curiosity about cattle that is never satisfied. He has given his life to the job of running the King Ranch. As he says: "I have to. The bigger a thing is, the easier it is to lose!" On the ranch, he is awakened at 6 a.m. by the traditional King Ranch "good morning"-a cup of coffee brought to his bed. By 7 a.m. he has talked by phone to the foremen...

Author: /time Magazine | Title: AGRICULTURE: Big as All Outdoors | 12/15/1947 | See Source »

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