Word: kmarts
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Dates: during 2000-2009
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...were the wild cards, though, as both challenged electronics retailers on price every step of the way, allowing them to gain market share in the electronics sector. Walmart was especially competitive. "Walmart's [average] prices were 3.5% below Amazon, 4.2% below Target and down double digits compared to both Kmart and Toys "R" Us," said Goldman Sachs analyst Adrianne Shapira, in a note. "Walmart left no doubt as to who was the pricing leader...
...national psyche has been damaged as much as our national economy by the record number of corporate bankruptcies, many of them household names: Kmart, United Airlines, Circuit City, Lehman Brothers, GM and Chrysler. The price of oil more than tripled this decade, settling at more than $70 a barrel, straining our economy...
...price they want companies to pay them for tweeting an ad on their behalf and wait for the offers to come in. Jocelyn French, the mother of a 2-year-old boy and 1-year-old girl, has tweeted for a parenting website, a college-information site and Kmart, among others, at $1 a pop. "I figure, hey, why not get paid at the same time?" French says. On average, companies are paying Sponsored Tweets users $29 per tweet...
...trend does have detractors. "Sponsored Tweets is controversial," acknowledges Robin Dance, a part-time fundraiser and blogger from Chattanooga, Tenn., who has amassed a 2,800-plus-strong Twitter following and has also tweeted for Kmart. "I've had good friends and fellow bloggers say they have no use for Sponsored Tweets and will unfollow me if I use it. They say I'm selling out, that it's Twitter blasphemy...
...massive store and strategy remodeling effort, which it has dubbed Project Impact. One goal of Project Impact is cleaner, less cluttered stores that will improve the shopping experience. Another is friendlier customer service. A third: home in on categories where the competition can be killed. "They've got Kmart ready to take a standing eight-count next year," says retail consultant Burt Flickinger III, managing director for Strategic Resources Group and a veteran Walmart watcher. "Same with Rite Aid. They've knocked out four of the top five toy retailers, and are now going after the last one standing, Toys...