Word: kmox
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Dates: during 1940-1949
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Every morning but Sunday at 5:25 the notoriously noxious air of St. Louis is purified by the natural twang of real mountaineer goings on. These upcountry proceedings continue for an hour over CBS Station KMOX, a 50,000-watter with some 2,500.000 steady listeners. They emanate from a radio group known as Cousin Emmy and Her Kin Folks. There is square-dance music, a female duo singing something like Back in the Saddle Again, a comedy rube act, a "Western instrumental trio," and Cousin Emmy, who best describes the rest of the show: "First I hits...
...come to the sweetest part of our program-hymns." Guitar& Slops. Not many St. Louisians are abroad at 5:25 in the morning, but Cousin Emmy does not mind. She is talking for her own mountain folk and for small-towners. They listen, too-such is the power of KMOX-from Canada to Guadalcanal. They also buy the cough drops and hair dye she plugs, as is eloquently testified by the $850 a week which Cousin Emmy usually takes...
...daddy of hillbilly radio programs, Grand 01' Opry, over Station WSM at Nashville. Then she made a hit yowling Ground Hog with Frank Moore and His Log Cabin Boys over WHAS, Louisville. Moore named her Cousin Emmy, and eventually she had her own air show. Two years ago KMOX hired...