Word: know-how
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...Swiss are now scrambling to catch up. Ebauches S.A., with a license from Hughes Aircraft Co., plans to produce more than 1 million digital watches this year. Before the end of 1976, S.S.I.H. will produce digital watches in the $15-$30 range. Meanwhile, the Swiss are applying their considerable know-how to improving electronic technology. At the Basel Fair last weekend, two manufacturers showed off the world's first electronic watches that do not require a battery...
...wife chic, his views avantgarde, his opponent naïve. Who would want to unscramble omelette, anglicize soufflé or advertise crêpes suzette as pancakes Suzy? A tête á tête is not eyeball to eyeball; savoir-faire is considerably more than know-how. And what would Henry Kissinger do without détente...
Providing the Know-How. H.S.R.I...
accomplishes its goal by making a deal with a rural county to take over its medical services. Under the pact, the county provides plant, equipment and finances, while the institute offers the know-how. It recruits doctors, nurses, clerks and other personnel, all of whom are paid directly by H.S.R.I. Though the doctors' salaries-$40,000 to $60,000 a year -may be lower than those of some city practitioners, the rural doctor gets other benefits: four weeks of vacation by his third year, another two weeks a year to continue his education and, perhaps most important...
...Hassan added with a smile, "you can buy know-how anywhere...