Word: kodak
(lookup in dictionary)
(lookup stats)
Dates: during 1970-1979
Sort By: most recent first
(reverse)
...small-camera sweepstakes began three months ago when Kodak introduced its five-model line of pocket
...principal advantage-immediate viewing-is a major asset. Land argues that what the company has to offer its customers is "the realization of an impulse: see it, touch it, have it." Reflecting this, the company's advertisements show informal Polaroid photos of children and family groups. By contrast, Kodak's camera ads emphasize not the subject but the camera itself...
Whatever problems Polaroid may encounter with its new instant-processing camera and film, they will not include any immediate competition from the company's chief rival in the amateur camera market, Eastman Kodak Co. Although Kodak is making "solid progress toward an in-camera processing system of our own," according to President Gerald B. Zornow, company officials declined to predict when it might be available. Kodak's entry into the pocket-photography race-the recently introduced Pocket Instamatic (TIME, March 27)-is much further along. Zornow reports that orders placed by camera dealers have "all but erased substantial...
...true that were the providential to come to pass and all the universities in the country joined together to vote their stock for the Good, our industrial order would be untransformed. But here and there a company, rendered especially vulnerable by the concentration of its stock (as was Kodak, when it was forced to introduce a minority hiring program) or by some accident of geography (like the one which places Polaroid within easy reach of Harvard) can be pressed to reform itself. As Campaign GM demonstrated last year, even a breath of dissent produces a gesture of reform. Every...
...taken on only about 750. Among the other firms that have reduced their hard-core hiring programs are Gulf Oil and Burlington Industries. Early retirement is another increasingly common device to reduce costs. After eligibility for under-65 retirement programs was temporarily widened late last year at Eastman Kodak and IBM, some 3,700 employees from the two companies took advantage of it. More and more employees are leaving...