Word: kodaks
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Dates: during 1980-1989
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...Kodak zooms in on the home-video market...
...Eastman Kodak, 1983 was the year the company's glossy image lost much of its luster. Profits of the world's leading maker of photographic equipment (1982 sales: $10.8 billion) plunged nearly 50% in the first nine months of 1983 as key products faltered both at home and abroad. The company, which prides itself on the warmth of its employee relations, had to make a series of painful layoffs. Kodak stock, meanwhile, sank 12.5% during the year despite the bull market, making it the worst performer among the 30 blue-chip issues in the Dow Jones industrial average...
...Rochester, N.Y.-based giant has hardly been content to relax and let its dominance fade. Kodak spent much of the year preparing to invade the booming $9 billion market for home-video equipment. This week the company will launch its first attack, introducing a self-contained camera-videotape recorder that runs on narrow, 8-mm tape. The device will be smaller, lighter and easier to carry than most items now on the market, which use wider tape. Says Eugene Glazer, a leading photo-industry analyst for Dean Witter: "The new products are going to be very, very important. Small color...
Part of Sculley's task has been a realignment of Apple's top management. Since he took over, three vice presidents have been asked to leave and one has been replaced by a senior marketing man from Eastman Kodak. Earlier this month, Sculley requested the resignations of 30 staffers. Says one Apple programmer: "They've been telling people they have two choices. They've got five days to resign, or they're going to be put in a job for which they're unqualified, unsuited and ill-equipped-and then fired...
...Eastman Kodak...