Word: kordestani
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Dates: during 2003-2003
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...there. Google delivers more than 200 million results daily, thanks to its hyperaccurate algorithms. But there's no such thing as a free search; behind that text-only interface is a serious business edging toward what Wall Street hopes will be a new tech mega-IPO. Omid Kordestani, Google's senior vice president of worldwide sales and field operations, is fast turning the privately held company into a maniacally profitable outfit. His efforts have transformed the world's top search destination into online advertising's hottest property--scoring more than 100,000 advertisers in just 18 months. Revenues from paid...
...When Kordestani, 40, joined Google from Netscape four years ago, search engines were a hard sell. But he avoided pushy pop-up ads and intrusive banners and began to sell paid listings. It's a simple yet effective method, perfected by rival Overture. Sponsors pay for the rights to keywords: when a user enters a keyword, a related sponsored ad appears alongside the search results. Despite the success of the model, Google insists it's not money obsessed. Kordestani once walked away from a multimillion-dollar deal because he didn't see a smooth fit with the customer. "At Google...
Among co-workers, he's known as the king of instant messaging. Of the hundreds of employees Kordestani oversees globally, he personally reviews each hire, making sure it passes his airport test: "If I'm stuck in an airport with one of these employees, I want to enjoy my time and have an intelligent conversation...
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