Word: koreanizing
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...parochial, U.S.-centric lens. So here's to you, Ms. Bjoergen, undisputed queen of the Olympics. And you, Simon Ammann, the Swiss ski jumper who won his third and fourth career Olympic medals, a new ski-jumping Olympic record. And you, figure skater Kim Yu-Na, the South Korean wunderkind who electrified an entire nation, and set a new standard for greatness in her sport...
...Thousands of miles away, life went on pause across the Korean Peninsula as students (now on winter break) and office workers all stopped what they were doing to watch Kim's program at 1:20 p.m. Seung Jun Lee, a 16-year-old high school student in Yangju, 30 miles north of Seoul, returned home from cram school at lunch to watch Kim skate with his family. "Maybe I will have to skip class today," he predicted amid the excitement. Even businessmen had caught Kim fever and were willing to suffer a dip in productivity during her skate. "When...
...skates along with Kim during most of her training sessions, pushing her to the remarkable speed she achieves as she flies across the rink. The move may have been just what Kim needed. "I think Yu-Na improved so much in Canada," says Jae Eun Chung, director of the Korean Skating Union. "The Korean culture values being quiet, but in figure skating, you need to express various feelings. She improved her confidence and her expression...
...refine techniques in spins, jumps or footwork to the level of Olympic perfection, so they are sending their most promising skaters outside the country. But with the growth in interest that Kim has nurtured - she is one of the most recognized and highly paid celebrities in the country today - Korean skating officials realize they need to build more rinks and recruit more coaches, and fast. "After Kim Yu-Na became so popular, the number of students in our figure-skating club [more than] doubled, from 30% to 80%," says Hyun Ok Chung, deputy manager of Mokdong Ice Rink...
...victory is just the catalyst that could change that and nurture the growth of an entirely new sport in Korea, even if she is too humble to admit it. "Watching Korean athletes in short track and speedskating win medals on television, I was happy I could contribute to that," she said. "I hope that by seeing me, it gives other Korean athletes hope and lets them dream like...