Word: kraftco
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Dates: during 1969-1969
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...falls on Unilever, the Anglo-Dutch giant whose own bid for Sapiem has been rejected after the French government persuaded Sapiem to resist any foreign liaisons. Unilever emphatically denies raiding Perrier, and so do other potential foreign rivals, notably Switzerland's Nestlé and the U.S.'s KraftCo, which are also reputed to have eyes on France's dairy industry...
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