Word: kreml
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Dates: during 1940-1949
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...Museum cabinetmakers were making sure the beaver case would be dustproof and crackproof. The accessories man was up to his ears in drifts of paper leaves. The taxidermist was trying to decide on an oil to make one of the beavers stay wet-looking (he thought an overdose of Kreml might be the best bet). The electricians were working for a muted, dusky lighting effect. Wilson himself had three months painting ahead on the beaver background...
Billy's show is heard on 379 of Mutual's 446 stations, with Kreml and Musterole ("pretty stylish sponsors") paying the bill. "As per usual I'm being well paid. I'd be ashamed to tell you how much...
...they act with caution, dignity, and continue to administer according to the dictates of their infinite wisdom. . . . To Brother Busch, a baseball bat, a pencil eraser, a bad memory, who dozen boxes of aspirin, and the latest edition of Watch-Bill Drafting Made Easy. . . . Mr. Flanigan: Bottle of Kreml, giant size. . . . Mr. Wires: a new call sign. . . . to Hopf and Peachie (the Mighty Mite): free and unrestricted access to sick bay, provided they haven't taken quarters there first. . . . Elemendo Rossi: (lately hitched) a copy of Cl to occupy his off-hours and weekends. . . . To Long: our notes, assiduously compiled...
...between commentators like Mutual's Raymond Gram Swing, whose concern has been wholly with the news, and one like Mutual's $130,000-a-year Gabriel Heatter, whose soughing sanctimony and elephantine fight talk sound most appropriate when he urges the oily virtues of "my good friend, Kreml Shampoo...
...been so miscellaneously sponsored as sad-eyed, boot-nosed Gabriel Heatter. Since he went into radio in 1932, he has been backed by everything from a brewery to a personal-loan company. This week he added to his current list, which includes Liberty magazine and R. B. Semler, Inc. (Kreml, "not greasy - makes the hair behave"), For-han's toothpaste, which once encouraged four out of five U. S. citizens to brood about pyorrhea. Now on the air over MBS five times a week with the news, the busy Mr. Heatter also serves as interlocutor...