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...Krupp's choice proved to be a shrewd one. Beitz is typical of a new group of bright young executives who are taking over the reins of West German industry in positions formerly reserved for age and long experience, bypassing tradition in favor of aggressive, hard-driving methods. Beitz alienated many an old Kruppianer with just such methods (he shocked workers by asking to be called Beitz instead of Herr Generaldirektor), earned the nickname "the American" for his breezy ways and love of jazz. But he fired up the conservative management, tightened up the firm's operations, soon...

Author: /time Magazine | Title: BUSINESS ABROAD: The House That Krupp Rebuilt | 8/19/1957 | See Source »

Sailing & Skat. Alfried Krupp leaves the day-to-day direction of his empire to Beitz, who has learned to anticipate his boss's wishes so well that he rarely bothers him with anything but major problems. Krupp himself rarely issues outright commands; he simply makes suggestions, seldom overrules his directors. When he does, his decision is not questioned...

Author: /time Magazine | Title: BUSINESS ABROAD: The House That Krupp Rebuilt | 8/19/1957 | See Source »

...Alfried Krupp's private life is far removed from the pomp and circumstance of his position. A lonely man who has few personal friends, does not attend any church, he long ago moved out of Villa Hügel now lives alone in his 15-room house near by. His first marriage to once-divorced Anneliese Bahr, daughter of a prominent manufacturer, ended after four years in 1941, when his father, who had opposed the marriage, threatened to disinherit him. The son by the marriage, Arndt, 19, is studying in Switzerland, is expected to succeed his father as head...

Author: /time Magazine | Title: BUSINESS ABROAD: The House That Krupp Rebuilt | 8/19/1957 | See Source »

Aside from sports cars (he has two) and photography, Krupp's chief recreation is his 66-ft. schooner Germania V, on which he cruises for one or two months a year. Krupp also likes to play skat-at one-tenth of a pfennig a point...

Author: /time Magazine | Title: BUSINESS ABROAD: The House That Krupp Rebuilt | 8/19/1957 | See Source »

...Gamble. Alfried Krupp's big gamble is one that he hopes will win him reunification of his divided empire. Though the five-year term for selling his separated properties is up next March, he has shown little hurry to sell, has so far disposed of only two coal mines. If sales on "reasonable terms" cannot be made in time (and no German firm would interfere in Krupp's personal problem by bidding on the properties), regulations permit Krupp one-year extensions. Alfried Krupp would rather not take advantage of this temporary escape clause; instead, he is hoping that...

Author: /time Magazine | Title: BUSINESS ABROAD: The House That Krupp Rebuilt | 8/19/1957 | See Source »

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