Word: kukarskikh
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...they were allowed and trampled the local competition. But Western firms have largely been wary of Russia's political and economic instability during the 1990s; their hesitation has allowed a domestic retail industry to grow up. It's not just Moscow-based firms that are looking to expand. Pavel Kukarskikh left his native Yekaterinburg for Ottawa, Canada, when the 1998 financial crisis hit, convinced it was impossible to do business in Russia. Three years later he was back, and today he runs 16 kebab stands, a family diner called Sunday and McPeak, a burgeoning hamburger chain with eight outlets that...
...development director of a shopping mall. The pay's not much better, but the job is a lot more dynamic and fun, she says. That sort of career move is typical of this generation, the first truly post-Soviet Russians. They are the best customers at Pavel V. Kukarskikh's string of restaurants in town, and the only people he will consider hiring. "The young want to live well," he says. "They have a taste for life. In 15 to 20 years they'll be running the country, and that's good." It could all go wrong, of course. Even...
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