Word: kungsholm
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Dates: during 1950-1959
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...music a 50-day whirl from Bayreuth to Rome, Wagner to Verdi. In addition, 16,000 ocean cruise passengers (average age: 65) each year take American Express shore tours or buy the whole cruise, e.g., a 97-day, round-the-world trip (cost: up to $20,000) on the Kungsholm...
...Kungsholm also looked like a handsome moneymaker because of the ease with which she can switch accommodations depending on her bookings. Although designed for 626 tourist-and 176 first-class passengers for the North Atlantic run, one entire deck can be converted from first to tourist by closing two doors. On cruises (400 passengers), a children's playroom becomes a snack bar; two cargo hatches, swimming pools...
...World War II years when seven of her freighters were sunk. Since 1946. SAL has paid annual dividends of 15%, and last year tossed in a 25% stock bonus. As an unsubsidized line, SAL does not have to buy in Sweden if prices are less elsewhere. The Kungsholm was built in Holland of German steel, uses Danish diesels and U.S. air conditioning...
...biggest (694,483 tons) shippers. The combine was started in 1865 when 27-year-old Axel Broström borrowed money to buy a wooden trading ketch, Mathilda. Last week Axel's grandson and SAL's board chairman, Tor Erland Broström, stood on the Kungsholm's glassed-in decks and beamed as New York harbor saluted Mathilda's youngest descendant...
...first Kungsholm, originally leased for a year from the Holland-American Line, was scrapped in 1929 by HAL. The second Kungsholm, built in 1928, became famed as a cruise ship in the 19303, was taken over by the U.S. in late 1941 and converted into a troopship. Renamed the Italia, she is now owned by Italy's Home Lines, Inc., and operates on a North Atlantic...