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Word: label (lookup in dictionary) (lookup stats)
Dates: during 1930-1939
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Usage:

...powers that I wrote about in the Beast and the Jungle stories. These powers have circulated many lying stories about me and viciously misrepresented my views on what is popularly known (with much misunderstanding) as the Companionate Marriage. This is not any new kind of marriage but merely a label or title for a program to legalize and scientifically or socially direct the HABITS and CUSTOMS of modern LEGAL marriage, namely, 1 ) to legalize birth control, so as to make the "companionate'' relationship in lawful marriage just as legal and moral as the "procreative" relationship, especially since...

Author: /time Magazine | Title: Letters, Sep. 5, 1932 | 9/5/1932 | See Source »

Millions of Southern sons who served in the World War, among whom can be found the Army's outstanding hero, did not like the molly- coddling label "Buddy," sparkled under the affectionate dub of "Yank," did a good job, came home and are proud of it. There are legions of these Yankees in the South today, native sons, proud of their heritage, regretting nothing which their forefathers did, convinced that they were right through & through and who would take up tomorrow where they left off if there was a sufficient Cause but who fully realize that the true United...

Author: /time Magazine | Title: Letters, Jun. 13, 1932 | 6/13/1932 | See Source »

Mirror to the Fight Feelings run hard in the soft drink industry where brand-names and goodwill mean much. On every can of Pepsi-Cola is the following label...

Author: /time Magazine | Title: Business: Deals & Developments | 5/23/1932 | See Source »

Obvious reason for the label is to show that Pepsi-Cola is not being sold deliberately as a substitute for Coca-Cola. When Coca-Cola Co. saw the label it scouted about, wrote Pepsi-Cola Co. last month that "your product ... has been and is now being substituted and passed off for Coca-Cola ... at ten Loft, six Happiness and seven Mirror stores. . . . This detection . . . entitles us to the reward . . . and we herewith . . . make demand upon you for the payment...

Author: /time Magazine | Title: Business: Deals & Developments | 5/23/1932 | See Source »

When Eva Gauthier announces a song-recital she does not need to label her songs with the conventional "first time anywhere" in order to attract the musically alert. Fifteen years ago Eva Gauthier established a reputation as a sensitive purveyor of interesting, untried songs. At her debut in 1917 she sang the first Stravinsky songs ever sung in the U. S. In 1924 when skirts were at knee-length, she caused more talk by appearing in a subdued, trailing gown and singing the songs of an upstart named George Gershwin. More pigeon-plump now than when John Singer Sargent sketched...

Author: /time Magazine | Title: Music: Specialist | 4/25/1932 | See Source »

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