Word: lagerfeld
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...Lagerfeld fashion empire blends craft and swank...
...precarious, tippy-toed, tilted so far toward the ground that his knees seem almost like the brass casters underneath an antique armchair. Calvin Klein may be the image of a pumped-up nature boy, Yves Saint Laurent of a tropical flower that would wilt in direct sunlight. But Karl Lagerfeld looks just like, unmistakably like ... well, a fashion designer...
...home truths may prove useful at this point. One comes courtesy of the uncrowned duke of drop-dead swank, Karl Lagerfeld: "There's no fashion if nobody buys it." Second are the words of Anne-Marie Dubois-Dumée, who assists Maxfield's owner, Tommy Perse: "We're consumers." Now that that has been cleared up, we can-consumers all-move for a moment right into the heavy duty...
When Perse and Dubois-Dumée spend a day buying the cerebral, sensual extravagances of Issey Miyake, the same general rules apply as when Kaplan cases Armani or when Judy Krull checks out Lagerfeld's surprisingly direct and swellegant new line, the first under his own name. In the showroom, armed with order forms, style books, color charts, the buyers, with occasional encouragement and sweet talk from the designers, start to act just like serious shoppers. They pull clothes off racks, hold them up, try them on. Armani's definitive long coats and shorter sexy skirts...
Bloomingdale's liked Lagerfeld's collection so much that there are already plans to "get behind it" in five of the chain's 15 stores. Perse of Maxfield liked it too, but the Lagerfeld company's insistence on a minimum order of $50,000 cooled his enthusiasm just a touch, especially since his customers go for the less striated styling of Miyake and Yamamoto...