Word: laid-back
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...gourmet Neapolitan-style pies in a sit-down setting. But despite the abundance of menu items such as Fiore di Latte mozzarella and fire-roasted fennel, Di Mio is as unpretentious as it gets, and thus far it seems to have established a niche for itself as a friendly, laid-back neighborhood pizzeria. It is filled with (gasp) actual Cambridge residents and offers sanctuary from the touristy Harvard-centrism of many Square establishments...
...Each sex looks to the other for aspects of the other's form of friendship. While men want a deep emotional connection, women crave undemanding companionship. Alexandra Robbins, an author and self-professed tomboy from Washington, says she has more male friends than female. "Guys tend to be more laid-back," she says. "There's no agenda, and none of the cattiness. I've never gotten into a fight or even an argument with a male friend...
...other retailer, seems to have figured out how to cater to the fashion desires of that fickle yet reliably profligate demographic group, American teenagers. By stocking only the hottest surf-and skate-clothing brands--and by being willing to dump them the moment they start to cool--the once laid-back West Coast retailer has expanded into a 650-store monster with outlets in 49 states and Puerto Rico (a store in the 50th state, Arkansas, should open soon). And it has done this without losing cachet with its target market. Pacific Sun, says shopper Heather Brentlinger, 17, of Omaha...
...architect for Pacific Sun's expansion is CEO Greg Weaver, previously at retailer Jaeger Sportswear Ltd., who was brought on board in 1987 when the venture capitalists moved in. Though originally from Connecticut, Weaver has acquired the tanned skin and relaxed manner of an Orange County native. His laid-back appearance belies his intense mastery of all aspects of PacSun operations; he can recall in an instant, for example, that store No. 39 opened in Paramus...
...Entering from the north, one of the first vintage-togs stalls is All About Denim run by laid-back Gai, whose sound system seems to play only two types of music: country and Western. Stocking seriously battered cowboy boots (from 500 baht, which is $12, upwards) and garish, gabardine shirts with pearled snap buttons (from 500 to 4,000 baht), this is the spot if you fancy kitting yourself out like singing cowboy Gene Autry. Just a few more meters into the m?l?e nestles hole-in-the-wall outlet Golden Man. Its friendly proprietor, Preecha?his chuffed, pixie face framed...