Word: lamberte
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...Michael Lambert, a Mission Hill resident who participated in the hearings as an opponent of the power plant, said yesterday, "The fight seems to have boiled down to what level of nitrogen dioxide will be harmful to public health...
...deserted. Levittown likes its football, and people used to find the game a unifying force. Not this year. The schedule was canceled. For three or four seniors, the lost season means lost scholarships. "I would have done anything to have played this year," says Co-Captain Roger Lambert. "We were coming along great, and we could have gone undefeated." In Levittown, autumn has been a lost season all around...
...more profound theme is at work here, signaled by still other literary antecedents. Emulating Henry James' Lambert Strether in The Ambassadors, whose admonition is "Live all you can," Amy vows to escape the suffocating restrictions of the bloodless upper class: "Amy was alive; Amy throbbed. For what was life but wanting to live?" Auchincloss's penchant for the portentous flourish has never been more in evidence; in the spirit of a self-help manual rather than a heroine, Amy proclaims to Fidler's wife: "I exist. I feel. You're the one who's concerned...
...promotions stretching back to 1921, Warner-Lambert has asserted that its Listerine mouthwash helps prevent colds and sore throats. Last week that claim was finally snuffed out by a fatal regulatory infection called truth in advertising. The Supreme Court declined to review a lower court decision upholding a 1975 Federal Trade Commission order: the company must not only stop making the claim but specifically advertise that it is not true. In its next $10 million worth of Listerine ads-about a year's budget-Warner-Lambert must insert this statement: "Listerine will not help prevent colds or sore throats...
...previous ads made false claims. Companies bowing to such orders include ITT, Continental Baking for Profile bread (whose claimed fewer calories per slice, the FTC charged, was attained simply by making its slices thinner), Ocean Spray for cranberry juice and Amstar for Domino sugar. All signed consent decrees; Warner-Lambert was the first to ask the courts to rule that it did not have to take back its previous claims. Now that it has definitively lost, says a jubilant FTC staffer, "I think we will see more corrective ads in the future...