Word: lamborghinis
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...command, VW has become Europe's biggest carmaker and fourth-largest in the world in terms of autos sold. He has expanded its car business by successfully integrating new brands such as SEAT and Skoda. And Piëch has added some boutique carmakers like Lamborghini and Bugatti to give the company, which also includes Audi, some additional cachet. Under Piëch, Volkswagen commands 51% of the car market in China and 25% of sales in Brazil. Perhaps most important is what Piëch hasn't done: made expensive mistakes, as BMW did in buying British car-maker...
...effort to address some of these concerns, the company decided to reorganize into two groups. SEAT and Lamborghini will be part of the new, sporty Audi group. The more traditional Skoda, Bentley and Bugatti will fall under the Volkswagen brand. "This will support corporate transparency and our customers' and shareholders' interest in the company," VW said when the restructuring was announced last year. In fact, for a high-volume manufacturer, VW had a pretty good year in 2001. Return on sales was a robust 5%, about the same as Peugeot, but behind BMW's 7% and Porsche's double digits...
...know why it's acceptable for rich women to go to formal events dressed like the female Lamborghini team from The Cannonball Run. But perhaps it's because women at both ends of the economic spectrum have a lot of leisure time and therefore are more focused on sexuality. Or it may be that the rich and the poor are simply freer from society's rules than those in the middle. Or maybe what links nonworking poor women with rich trophy wives is that they are commodified the most. I don't really care. I'm just going to start...
That being said, the council does appear to be short on options and we wish them well in their vagabond pursuits. Who knows? If this succeeds, next year it may be a one-million-point Lamborghini for the council president...
...late. There's something a bit retro, a shade Dynasty-esque, about such gilded offerings as the Chicago Fairmont Hotel's two-night suite package for two at $306,426--which includes a party for 10 with Dom Perignon and beluga caviar, as well as a 2000 Lamborghini Roadster. ("We'll even throw in a tank of gas," says public relations director Susan Ellefson.) The late-1990s boom is a time of less conspicuous, if no less expensive, consumption, when Donald Trump has morphed from poster boy for ostentation to tax-the-rich political populist, when the wealthy want...