Word: landmarked
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Unlike Erhard, est is still around--sort of. In 1991, before he left the U.S., Erhard sold the "technology" behind his seminars to his employees, who formed a new company called the Landmark Education Corp., with Erhard's brother Harry Rosenberg at the helm. Rosenberg admits that Erhard was in Toronto briefly last June for a family reunion, but will not elaborate: "I'm not my brother's keeper. I'm not his spokesman...
...proved to be an able keeper of his brother's legacy. Landmark appears to be thriving. At its core is a four-part "Curriculum for Living," which starts with a 3 1/2-day seminar called the Forum and proceeds to courses that expand upon its brand of enlightenment. Since 1991, approximately 300,000 mostly professional and well-educated seekers have taken the introductory Forum (an estimated 700,000 took Erhard-era seminars). Revenues, which had been averaging $34 million annually, hit $48 million in 1997, with profits approaching 4%. Landmark is becoming a global brand name, with 42 offices...
...secret of its success? Landmark lacks est's showcase celebrity following, but its programs are not as costly (tuition is down some 50% from Erhard days); they are not as lengthy (the basic course was originally spread over two weekends); and--most important--they are less in-your-face, nearly devoid of the shouting and door monitoring imposed by est's stern trainers. Says a former estie who attended a 1997 Forum: "est was much more militant. You had to have a doctor's note just to go to the bathroom. People humiliated themselves for it. est tried to break...
Haden's contributions to many landmark albums of jazz, most notably those of innovative saxophonist Ornette Coleman in the 1960s, prompted the series of tribute concerts from which these recordings are culled. The eight concerts, given in 1989 in Montreal, featured Haden playing with many prominent musical colleagues. These marked the third and fourth releases; two performances from the series were released a few years ago, and more may be yet to come...
Once he had the idea for the journal, Holton says he went to the Out of Town News stand in Harvard Square to see whether a news outlet would be interested in selling the journal. To this day, students can buy Daedalus from the Harvard Square landmark, Holton says...