Word: landor
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...lucky, riding the preppie fashion wave in the 1980s. Then, desperate for sales growth, Big G cheapened the shirt, reduced the price to $35, and sold it everywhere, even to low-end stores like Wal-Mart. "They ran it into the ground," says Courtney Reeser, managing director of Landor Associates, a brand-consultancy company...
...dessert-on-a-stick Jell-O Pudding Pops. Also in the testing stage: Jell-O Slice Creme, a freezer cake mix; and Jell-O Gelatin Pops, whipped gelatin on a stick. "The consumer is suspicious of exaggerated claims and therefore trusts certain brand names," says John Diefenbach, president of Landor Associates, a San Francisco design firm that advises clients on marketing...
...imagined sexual wrong, and the journalistic saint becomes a fallen angel. As an ironic footnote, he is buried under a misattributed quote. Parkinson sends a wreath inscribed with a line supposedly from Robert Browning ("Nature I loved, and, next to Nature, Art"). It is really from Walter Savage Landor, but Querry, ambiguous martyr, might have accepted it, as well as Lander's conclusion: "I warmed both hands before the fire of life; It sinks, and I am ready to depart...
...just before I die, but only just" Recalling the meaning of her name, Isak Dinesen feels she has had the gift of laughter, and something more, "the pure joy of living, a sort of triumph simply because one exists." For the rest, she is content to quote the poet Landor...
...three quickly dismissed Walter Savage Landor's Imaginary Conversations as "a dead great book," then had a lively conversation about conversation while more than a million people listened. Talk is cheap, the three decided, but conversation has a different price tag on it. "There must be mind in talk to make it conversation," said Moderator Bryson. "Television programs are so much chewing gum for the eyes," said Critic Brown. "A conversation has to be more than just chewing gum or wastage." Essayist Fadiman urged intellectual exercise. "You can cultivate the conversational muscles as you can cultivate the muscles that...