Word: langhoff
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...Harvard--Cleary (4), Schoyer, Shumway, Hall; Yale--DeLaCruz (3), Koegler (2), Langhoff (2), Hagmann (2), Groom, Cox, Belliveau, Murray, Scott...
With six minutes to go in the half, it was Karmatz again, this time scoring an unassisted goal only 1:17 after Yale tied the game. Attacker Sharon Langhoff widened the lead for the Bulldogs to 5-3 with 4:58 to play, and the Crimson was forced to play an unlikely game of catchup from then...
...Yale--Koegler 3 (19), Mallon 2 (15), Karmatz 7, Langhoff (10), O'Sullivan (1), DelaCruz (2); Harvard--Winters 3 (12), Davison (5), Colligan 3 (9), Chelius (6). A: Yale--Karmatz 5, Scott. Harvard--Henenssey, Winters, Colligan. S: Yale--Sullivan 10; Harvard--Schutt...
...SALLY LANGHOFF Rosemont...
What scared admen themselves was the cost of television advertising. Though the youngest and least-tested medium, it was already the most expensive. Young & Rubicam's Director of Research Peter Langhoff estimated that a half-hour television show in New York cost an advertiser $60.17 for every 1,000 sets reached. Though not exactly comparable, the radio network cost is only $2.40. The villain was production expense. For example: production costs of Ford's hour of radio drama are $10,000 a week. Besides actors, ten production people are needed. Production costs of a similar Ford show...