Word: lantana
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Dates: during 1980-1989
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...close imitation was taken, possibly sincerely, as flattery in the Lantana, Fla., headquarters of the Enquirer. Said Enquirer Editor Iain Calder, 43: "Obviously, I noticed the similarity. It's another confirmation that we are No. 1." Hendra's partner and publisher, Larry Durocher, 42, joked in an interview that the major difference between the publications is that the spoof is stapled together, while the Enquirer is merely folded. Then he noted another distinction that probably ought to matter to the 11 million credulous readers of the major U.S. scandal tabloids. Said Durocher: "We make no claim that...
...late 1960s, the Enquirer shed its "I Ate My Baby" image in favor of miracle diets, life-after-death tales and celebrity muck. A fact-checking department was developed in its Lantana, Fla., headquarters, and all gossip items had to be backed up by two independent sources-who were often paid by the Enquirer. But faced with flagging sales and increased competition from Rupert Murdoch's racy rising Star (circ. 3.5 million), Pope soon ordered up more pizazz. The outcome of the Burnett case and other suits may well determine whether he ordered up too much...