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...refreshing angle, even if he seems half-ready to douse them in Gatorade. Readers' reactions will likely hinge on whether they consider the Super Bowl the apotheosis of sport or of marketing. For many, the game - whose broadcast reaches some 100 million viewers and possesses an economic footprint larger than the GDP of 25 nations - has had its appeal overshadowed by the neon-lit, focus-grouped spectacle that surrounds it. St. John anticipates those sentiments. "Sure, this billion dollar game harbors the crass and the commercial," he concedes. "But for a few short hours at least, the truly base...
Time was, Americans didn't worry much about miles per gallon. The first cars had small engines and got stellar gas mileage--as high as 21 m.p.g. for the Model T. But as vehicles got faster and larger and grew tail fins, efficiency plummeted. Congress didn't set fuel standards until after the oil embargo of 1973. By 1985, efficiency had improved dramatically, but momentum slowed as the government let standards stagnate. President Barack Obama's support for raising fuel efficiency to 35 m.p.g. by 2020--a move that could save 2 million bbl. of oil a day--has environmentalists...
...aides believe it will happen by mid-February - Summers says Obama will push next to stabilize the banks and the housing market. The Administration is weighing approaches that range from buying up banks' bad assets or guaranteeing the solvency of banks that hold them to taking an even larger ownership stake in the institutions and then pouring more cash directly into them. None of the options, Obama Administration officials admit, are ideal...
...Election-day arrangements may have been agreed to, but U.S. commanders based along the Kurdish-Arab fault line warn that a failure to resolve the larger issue of where Kurdish autonomy begins and ends before a U.S. withdrawal could be a dangerous mistake...
...Wintour is also bigger than her larger-than-life job, the most prominent editor of her day. Part of that is the Streep effect. And part of it is because of Wintour's longevity, consistency and personal quirks. She prefers sunglasses indoors and cover shoots outdoors. Her reserved mien and decisiveness - what some call "the specificity of her vision" and others her inflexibility - have attracted fabulous nicknames like Nuclear Wintour...