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Dates: during 2000-2009
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...National Retail Federation (NRF) estimates that 195 million people visited stores and websites over the Black Friday holiday weekend, up from 172 million last year. However, shoppers spent less, with average spending dipping 8%, to $343.31 a person from $372.57 a year earlier. Total spending over the holiday kickoff weekend reached $41.2 billion, up only slightly from $41 billion a year...
Scott Krugman, an NRF vice president, sees Black Friday as a barometer for consumer sentiment but says it's not a slam dunk for how the rest of the holiday season will go. Last year, for example, shoppers spent 7% more over the Black Friday weekend than they did the year before. Yet holiday sales ultimately fell 3.4%, he notes. (See TIME's 2009 Holiday Gift Guide...
...sales on Black Friday totaled $595 million, making it the second heaviest online spending day so far in 2009 and up 11% from Black Friday 2008. PayPal said it saw a 20% increase in the amount of money people spent using PayPal to purchase items this Black Friday from last year and a 140% spike in the volume of payments made by mobile phones. The mobile-phone transaction increase indicates that buyers shopping at brick-and-mortar sites were likely price-checking items with their mobile phones and then purchasing the item where they found it the cheapest...
Coremetrics reports that consumers spent 35% more per online order on Black Friday than they did a year ago, with the average shopper purchasing 18% more items per order than they did last year...
Even QVC, which sells merchandise on its shopping channel and website, reported more than 765,000 orders totaling $32 million in sales on Black Friday - the highest level in the company's 23-year history and 60% more than last year's Black Friday sales...