Word: latters
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...conduct one of her experiments, Song compared the responses of subjects exposed to menu descriptions typed in a simple Arial font with responses from those exposed to identical dish descriptions in a harder-to-read Mistral font. Subjects in the latter group were more likely to conclude that the dish was hard to prepare and required great skill...
...into a shiny, marble lobby, with Muzak gently playing in the background (and a hand out for a tip)? Or would you rather enter a scene out of Friends, with comfortable couches, Nina Simone on the sound track and a game of pool going on? If you desire the latter, you're probably under 35, or perhaps you just think like someone...
...media guide brags that the city built the Letzigrund Stadion just in time. That hurried effort produced a single-level doughnut of a stadium stuffed with 30,000 supporters for France's matchup with Romania. Neither the French fans not their team seemed all that impressed, and the latter played that way. France was pathetic in the 0-0 stalemate. If this game were a cuisine, it would be English, and no one would eat it. Sure, it's difficult to play against the Romanians. The men in gold stacked 9 or 10 players behind the ball at times...
...albino peacocks for Jennifer Lopez's birthday. When Madonna ran out of her favorite teabags in London, Quintessentially flew some in from Los Angeles. They've arranged luxury expeditions to the North Pole and to the Amazon jungle. When a client managed to get lost while trekking in the latter, Quintessentially arranged a helicopter rescue. On one occasion, the company even rented out the pyramids for a private party. Yes, those pyramids. "We can't do anything that's illegal or immoral, obviously," Elliot says. "But anything else...
...economy - most of it taking place in battleground states that went for Bush in 2004. This week he's talking mainly about short-term fixes "to help working families who are struggling to keep up"; next week, his aides say, the focus will be on the long run. The latter plays to Obama's strengths, as he can wax eloquent about the nation's need for investment in education, infrastructure and clean energy. For now, he and his advisers are reciting the details of his three big short-term priorities: a new $50 billion stimulus program, much of it routed...