Word: lauders
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...growing elite numbering some 300,000 (a class of notables whom 13% of the country, according to a survey conducted by Moscow News, would like to see thrown in prison). These are the post-Soviet sybarites who patronize Moscow's Volvo and Mercedes dealerships, pamper themselves with Estee Lauder "exclusive skin-care consultations" and blithely plunk down the equivalent of an average worker's monthly pay for French champagne and Danish liqueur candies at the gilded- mirror displays in Yeliseyevsky Gatronom, the grande dame of Moscow supermarkets...
...perfume of hers that drives men crazy: I've found that Estee Lauder's "Knowing" gets results...
...owned petrochemical giant Elf Aquitaine. Look again. Elf Sanofi already owns such perfume brands as Oscar de la Renta, Van Cleef & Arpels and a share in Nina Ricci. The addition of YSL will create the world's third largest beauty-products group -- behind France's L'Oreal and Estee Lauder...
Cosmetics companies usually promote their products as miracle cures that will make users look younger or more alluring. But Estee Lauder's Prescriptives had something else in mind when it introduced All Skins, a line of 115 foundation shades spanning the color spectrum from antelope to mahogany. Its foundation, the company promised in a blatant appeal to African Americans and other women of color, "matches your skin tone exactly." The message hit home: All Skins now adds 4,000 new black customers a month, and overall foundation sales are up 50%. This fall, rival Revlon will also offer a line...
Fame may come from the fashion magazines, but it is the big cosmetics contracts that bring in the serious cash. A top model agrees to represent a line of makeup for Elizabeth Arden, say, or Estee Lauder for a set time period. A major contract would be worth $5 million and run three or four years. Supermodel Crawford signed a four-year deal with Revlon in 1989 that is said to total around $4 million; Paulina Porizkova's exclusive long-term contract with Estee Lauder is probably worth more than $6 million...