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Word: launchful (lookup in dictionary) (lookup stats)
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What a dire time to launch a new ad platform aimed at small- and medium-size businesses! But that's just what MySpace is doing today, with a roll-your-own ad service called MyAds...

Author: /time Magazine | Title: MySpace to Businesses: Kiss MyAds | 10/13/2008 | See Source »

Presciently, the high-end Japanese bathroom-fixtures manufacturer Toto chose a time when the economy is circling the drain to launch its newest product - a $5,000 commode with a super-efficient flush. The Neorest 550 seems at first a senseless money tank, but at a swellegant downtown New York City launch party last week, the press and interested parties were almost persuaded that this fixture is more than a very dear john - if used right, it's good for the environment and it could even save you money. How? Consider the following...

Author: /time Magazine | Title: Just What the Economy Needs: A $5,000 Toilet | 10/10/2008 | See Source »

...save on air-freshener. The Neorest 550, the brochure states, has a built-in catalytic deodorizer that neutralizes bad ions through a filter, thus reducing stinkage. I can't tell you if this works. Although I tried out most of the features of the Neorest at the launch, there was a line of people waiting to use it after me, so I declined to put this technology to the test. Sorry, my journalistic rigor only goes...

Author: /time Magazine | Title: Just What the Economy Needs: A $5,000 Toilet | 10/10/2008 | See Source »

...walk-in closets. The 12 suites, including an ultraluxe 2,600-sq.-ft. Presidential Suite, have Jacuzzis in the marble bathrooms as well as a 15-in. TV. The hotel will eventually have a spa (its opening was delayed by fire during construction). To celebrate the hotel's launch, it's offering a "We Fan Boston" package, giving guests a free night for every two-or-more-night stay, plus a full American breakfast for two every day at its Asana restaurant, and two tickets to the Boston Museum of Fine Arts. 776 Boylston Street; 617-535-8888. Rate...

Author: /time Magazine | Title: Travel News: Italy Promises Star Ratings for Hotels | 10/10/2008 | See Source »

...based Kurdish rebels killed 17 Turkish soldiers and reignited the long-simmering feud between the Kurdistan Workers' Party (PKK) and the Turkish government. The nation retaliated with air strikes against PKK targets, and on Oct. 8 Turkey's parliament voted for a one-year extension of its mandate to launch cross-border military operations against Kurdish rebels in Iraq...

Author: /time Magazine | Title: The World | 10/9/2008 | See Source »

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