Word: launchful
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...technical rehearsals this week, the Shuttle Launch Experience begins with riders climbing an authentic looking gantry into a white "clean room" to board a model of a crew pod in the shuttle's payload bay. A real 8.5 min. vertical launch into orbit reaching a speed of 17,500 mph is compressed into a 5 min. jowl-rattling experience, including the key launch milestones of solid rocket-booster separation, main engine cut off and the external tank separation...
...drag the daddy quadrant out on date night. Opening over the next few weeks is Once, a scrappy, Irish guy-meets-girl yarn made for less than $200,000 and featuring Glen Hansard, the lead singer of the Dublin rock band The Frames as a busker/vacuum repairman trying to launch a recording career singing on street corners. In July comes Hairspray, with newcomer Nikki Blonsky, 18, and old-comers John Travolta and Michelle Pfeiffer (shout-out to Grease 2 fans!) in a cinematic take on the Tony-winning Broadway musical, which was itself a showy take on the 1988 John...
...iced cider become so hot while British beer sales are tepid? Big ad budgets have helped. C&C spent $41 million in advertising in the U.K. last year to launch Magners, and it's upping that investment to $54 million this year. Magners ads reinforce the traditional heritage of cider and make effective use of classic rock songs like Donovan's Sunshine Superman. Premium ciders have also benefited by offering an appealing alternative to beer at a time when the public is fortuitously tiring of alcopops - sweet, soda-like drinks laced with alcohol. "People were fed up with things that...
...purlieu of Iraq's educated Sunni élite. As security has deteriorated and sectarian killings have soared, those areas have been overrun by insurgent groups tied to al-Qaeda. The jihadists offer protection to local Sunnis against Shi'ite death squads in exchange for use of the neighborhoods to launch suicide bombings against Shi'ite civilians. But over the past few months, al-Qaeda has been losing support among powerful leaders in the Sunni community. In an exclusive interview with TIME's Bobby Ghosh on May 12, Harith al-Dari, Iraq's most influential Sunni cleric and a vocal critic...
...Nationalism, based on the Orthodox faith, has been emerging as the Putin regime's major ideological resource. Thursday's rite sealed the four-year long effort by Putin, beginning in September 2003, to have the Moscow Patriarchate take over its rival American-based cousin and launch a new globalized Church as his state's main ideological arm and a vital foreign policy instrument. In February press conference, Putin equated Russia's "traditional confessions" to its nuclear shield, both, he said, being "components that strengthen Russian statehood and create necessary preconditions for internal and external security of the country." Professor Sergei...