Word: launchful
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Capitalism, of course, is supposed to weed out such inefficiencies. But in the American system, the shuttle's expense made the program politically attractive. Originally projected to cost $5 million per flight in today's dollars, each shuttle launch instead runs to around $500 million. Aerospace contractors love the fact that the shuttle launches cost so much...
...space system that reduced costs would be, to the contractors, killing the goose that lays the golden egg. Just a few weeks ago, NASA canceled a program called the Space Launch Initiative, whose goal was to design a much cheaper and more reliable replacement for the shuttle. Along with the cancellation, NASA announced that the shuttle fleet would remain in operation until 2020, meaning that Columbia was supposed to continue flying into outer space even when its airframe was more than 40 years old! True, B-52s have flown as long. But they don't endure three times the force...
...company--whose sales dipped 1.4% in May--may need. Hennequin, who started by managing a Parisian outlet, is already offering Evian and pastries at the French McDos and tweaking standard fare with Greek Macs and a "dollar menu" variant in Germany. Next up: develop McDonald's in Russia, launch sandwiches and remodel British restaurants this fall--perhaps even offer a "meat and chocolate" dish in Romania. No stranger to the short-order line, Hennequin might just flip the burger market...
Looking for a job in Germany? With unemployment in Europe's former economic powerhouse at a staggering 11.3%, auctioning off your labor online may be the best way to go. At www.jobdumping.de, a website that has been a hit since its launch in October 2004, job seekers post their qualifications-- in everything from pet grooming to accounting--and the minimum wage they will work for. Would-be employers then place their bids, with the highest offer taking the prize. Alternatively, employers post jobs that need doing, along with the maximum wage they are prepared to pay, and candidates then compete...
WAYNE HALE of NASA, on the scrubbed launch of the space shuttle Discovery because of a faulty fuel-tank sensor...