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Word: launching (lookup in dictionary) (lookup stats)
Dates: during 1930-1939
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Usage:

...walk, mock-Cockney fashion, with simple turns, knee-slappings and, at the end, a shout of "Hey!" or "Oi!" -had reached the continent, had penetrated even to Scotland. And last week, Arthur Murray, Manhattan dance teacher, returned from Europe with the Lambeth Walk at his toe-tips, vowing to launch it as a U. S. diversion. Said he: "It will undoubtedly be better than the Big Apple. It's extremely simple, gay, and makes adults act like children...

Author: /time Magazine | Title: Music: In Murray's Steps | 8/29/1938 | See Source »

...snarled "G'wan, go back to sleep. There must be some easier way to earn a living." He instructed his listeners: "Instead of saying nice things to your hostess when the cocktails are lousy, tell her they're lousy." When, last week, Jim Grouch backslid, tried to launch a Be Helpful Week, his listeners objected so strenuously that he cut the program short...

Author: /time Magazine | Title: Radio: Rise and Whine | 8/29/1938 | See Source »

...Charlton took off his hat. coat and shoes. "Come on, Claire," he shouted, jumped overboard, struck out for shore through treacherous currents where many a man has drowned. Impressed, Captain Pendelton ordered the Comet pulled up at North Brother Island, let Mrs. Charlton off, telephoned for a police launch to take her back. Meanwhile, her determined husband was picked up by a passing motor boat...

Author: /time Magazine | Title: Miscellany: Californians | 8/29/1938 | See Source »

...after Sportsman Williams' catch, another blue marlin, a monster, was feeling warm enough to strike at a fresh squid trolled by Sportsman Julian Carr Stanley, fishing with Captain Herman Jacobsen on the launch Mongoose. The fish ripped the line from its outrigger clip on his first rush, then took the hook solidly when...

Author: /time Magazine | Title: Animals: Montauk Marlin | 8/15/1938 | See Source »

...Artists, which, formed in 1919, long since passed out of their hands. Last fortnight Hollywood got fair warning of another effort along similar lines when Agent Myron Selznick, who makes about $1,000,000 a year, announced that he would use some of it to help Director Ernst Lubitsch launch a company to be known as Ernst Lubitsch Productions, Inc. From it Director Lubitsch would draw a share of profits instead of a salary. Last week the Selznick system of cinematic share cropping showed signs of becoming a definite trend. Agent Selznick announced that Carole Lombard and William Powell...

Author: /time Magazine | Title: Cinema: Selznick Share Cropping | 8/15/1938 | See Source »

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