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...France's traditionally subtle perfumes are under siege. Though the gentle Chanel No. 5 remains a bestseller, this fall's freshet of new scents was triggered by the success of Opium, which is sold under the Yves Saint Laurent label. It was so popular in Europe after its launching there in 1977 that its appearance in the U.S. had to be delayed a year for lack of supply. As it happens, Opium is marketed by a subsidiary of the Squibb Corp., the U.S. pharmaceutical firm, which pays the Yves Saint Laurent fashion house a royalty in return...

Author: /time Magazine | Title: Business: Fragrance War: France vs. U.S. | 12/24/1979 | See Source »

...catalogue vendors lost no money on such stocking stuffers as a $45 sterling silver Perrier bottle opener with two silver bottle caps or a $140 one-inch-high sterling tea set. A $200 King Tut bust was bought by some 7,400 holders of American Express cards. Yves Saint Laurent's Opium perfume, at $100 an ounce, sold like, well, opium. Beverly Hills' David Orgell disposed of all 18 of his catalogue-advertised $750 sterling-silver telephones...

Author: /time Magazine | Title: Living: Gifts by Mail | 1/1/1979 | See Source »

...DEFUSE DISCORD POLICY), and upscale ads (for Nonwit Teller, Bloomindale's, Eve Saint Laurent's new Heroine perfume, and one white space labeled "This ad stolen by the New York Post...

Author: /time Magazine | Title: Press: All the News That's Fun to Print | 10/23/1978 | See Source »

...bibliophile's opulent dream, though Holmes is so busy shooting up cocaine that it is questionable whether he could lift a book. It is also about an opium den so suggestive of for bidden and abandoned pleasures that it might serve as ad copy for Yves Saint Laurent's new perfume. One visual stunner provided by John Wulp is a fog-shrouded encounter between a steam launch and a schooner on the Thames...

Author: /time Magazine | Title: Theater: Fogbound | 10/16/1978 | See Source »

Then in August came the first signs of an attempt at appeasement. Politburo Member Paul Laurent, a respected liberal in the party leadership, published a book defending the secrecy of top-level meetings ("The true freedom of a director is to debate tranquilly"), but conceded some "faults and insufficiencies" in party administration. The ultimate rehabilitation came from Marchais, in a speech televised from the Fête de I'Humanite last week. There are, he declared firmly, "no protesters in the French Communist Party"; there are only loyal "comrades who discuss." Contradicting his earlier condemnation of the critics, Marchais...

Author: /time Magazine | Title: FRANCE: Pique-nic | 9/25/1978 | See Source »

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