Word: lawford
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...blonde logic. Since her name would look wonderful on the sign, and since she has $1,000 in the bank, why not rent the sign and put her name on it? She does-and nothing happens. Then everything begins to happen at once. A dashing young soap millionaire (Peter Lawford) dashes after her, demanding her billboard at several times the rent and her body at any price short of matrimony. Before Gladys is through, she has parlayed her single billboard into six strategically located billboards in midtown Manhattan...
...this makes a little masterpiece of Judy's big seduction scene, in which she drifts dazedly down the old millstream of her instincts (absentmindedly slipping off her shoes and undoing an earring), right to the crucial point when she remembers that Lawford had billed her as "the average American girl," who shouldn't be doing such things. Nevertheless, Judy is so good at this one role that it would be interesting to see her play another...
Suspense (Mon. 8 p.m., CBS). Part 1 of The Moonstone, with Peter Lawford...
Kreis puts out a monthly magazine, Chatter, which chronicles the doings of its customers. Samples: "Never noticed before what beautiful blue eyes Peter Lawford has," "Betty Grable snackihg and poring over a racing form." "Overheard George Raft telling friends that the cherry burgundy ice cream is the best in the world." Chatter also carries movie reviews, beauty hints and signed columns by the soda jerks, pharmacists, cashiers, kitchen help...
...Lawford has the proper light touch as the light-fingered leading man, and there is some spooky London fog to go with the murky dramatic doings. In spite of a moralistic ending that seems to have been tacked on, this made-in-Britain movie is a modestly diverting thriller that is as pleasantly well-mannered as its hero...